Monday, May 11, 2020

The Untold Ethics of Teaching Social Media to College Students - CareerEnlightenment.com

This is why I’m so driven to create a standards-based social media training curriculum.If we can all talk the same languageâ€"if we can all teach social media the same wayâ€"then we might actually be able to gauge whether we’re doing a good job or not.I’ve recently seen social media presentations using outdated screenshots, talking about features that don’t exist anymore, and offering advice that I’ve found to be ineffective with employers.This is hurting our students.Calling All Caring College Career AdvisorsIt’s not enough to scare students into locking down their Facebook accounts, because that’s just not going to happen.(Let’s be serious.)It’s not enough to show students how to set up a LinkedIn profile, because there’s a good chance they won’t properly nurture their account afterward (if they even show up to such a class!)Students need to be educated about WHY social media is a non-negotiable element of their job search. They need to understand the benefits of correctly using their accounts.In other words, they need help with motivation and strategy.That’s where you come in.Truth be told, motivating a young mind is not easy but you don’t have to do it alone.That’s where I come in.I research best practices for using social media to find work for a living. I do this so you don’t have to. This is MY job.Since our schools are not doing it, then why not go for a little help? (from the hairstylist, not the plumber, of course)Download a  social media training syllabus  and learn about my curriculum complete with lecture notes, slides and other research to make your job teaching social media skills even easier.

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